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The organization plants a tree for every dollar donated as part of its global reforestation efforts. Outfit7 is translating the in-game fun of the event into real-world action through its partnership with the environmental non-profit, One Tree Planted. Helping trees is central to the mission of the event, and to Outfit7’s mission to help make a positive difference this Earth Day. During the “Grow & Go” event, players will be invited to run and collect special droplets in order to care for their in-game trees, helping them grow through nine stages and unlocking rewards along the way. Outfit7 will be donating all of the game’s revenue from in-app purchases made during the event to help plant trees. The company is hosting a special in-game event in its most popular endless runner, ‘Talking Tom Gold Run.’ Inviting players to run and help the environment, “Grow & Go” aims to raise awareness about the importance of trees to the overall health of the planet. Outfit7 today announced its pledge to help plant at least 30,000 trees through its Earth Day celebrations. The event runs from 00.01 BST today until Monday 2nd May. And carries a minimum pledge from Outfit7 to help plant a minimum of 30,000 new trees. All the revenue generated by in-game purchases will be donated to One Tree Planted.
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The event, named ‘Grow & Go’, invites players to run and collect special droplets to help grow in-game trees and to unlock special rewards. One Tree Planted is an environmental non-profit organization, committed to supporting global reforestation. The company has teamed up with One Tree Planted to run a special in-game event for their ‘Talking Tom Gold Run’ game. Happy Earth Day! Outfit7, one of the leading lights in mobile gaming, has announced a unique event. Outfit7 partners with One Tree Planted to celebrate Earth Day through their endless runner game Talking Tom Gold Run!